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22 Jun

Google confirms ads coming to Local Pack

Google discussed the ad placement -- potentially a major development for local marketers -- at SMX Advanced. Yesterday, at the SMX Advanced Local Workshop, Google confirmed that ads are coming to the Local Pack. The timing and precise appearance/placement are to be determined.

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21 Jun

Big changes to device bidding in AdWords: What could they mean for your accounts?

Columnist Laura Collins discusses the impact of individual device bid adjustments in AdWords, an upcoming change recently announced during Google Performance Summit in San Francisco. Anyone who runs PPC campaigns will be well aware that behavior varies across devices.

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15 Jun

Pinterest Rolls Out A CRM Match Program, A La Facebook Custom Audiences

Marketers can now target advertising on Pinterest using their CRM lists or mobile ad IDs, and expand those campaigns through lookalike targeting.
The product update gives marketers a way to reach their existing customers, a la Facebook’s popular Custom Audiences product.

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Digital Marketing 101 for Start Ups & Small Businesses

AdTech Hub Digital Marketing 101 for Small Businesses and Start Ups

About AdTech Hub

AdTech Hub is a Quantitative Digital Marketing & Programmatic Online Advertising Boutique Agency in Los Angeles