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13 Apr

Five tips for building successful brand campaigns with programmatic

For all brands, maintaining a unified image is paramount. While many brands such as Kellogg’s, Unilever, and Heineken have embraced programmatic, there is still some uncertainty as how best to harness the full potential of programmatic for branding purposes.

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12 Apr

5 Tech Solutions to Boost Your Marketing Efforts

Technology is a tool that can help amplify your company’s marketing efforts. During your early startup phase, it’s probably best to keep it simple and stick to the basics.

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12 Apr

Programmatic Buyers Demand Placement Transparency

Loss of quality control is a key issue when buying programmatic inventory. Programmatic spending is set for huge growth in 2015.

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11 Apr

Facebook Inc Planning Ad Exchange To Compete With Google Inc

Facebook seeks to create a massive ad exchange that might impact companies like Google and others in the ad tech industry

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11 Apr

How To Use Quantitative And Qualitative Data For Search

If you want to better understand your target audience, both qualitative and quantitative research are key. Columnist Shari Thurow outlines a variety of research methods. Are both qualitative and quantitative research part of your marketing methodology? They should be.

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Digital Marketing 101 for Start Ups & Small Businesses

AdTech Hub Digital Marketing 101 for Small Businesses and Start Ups

About AdTech Hub

AdTech Hub is a Quantitative Digital Marketing & Programmatic Online Advertising Boutique Agency in Los Angeles