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18 Jun

As Real-Time Marketing ROI Increases, Spending Follows

Marketers have embraced real-time marketing (RTM) to reach a multitude of goals, and their efforts aren’t just limited to social media. Recent research finds that real-time marketers are funneling more money toward such tactics, and they’re reaping the benefits.

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01 Jun

The IAB Arena: A Simplified View of the Digital Advertising Ecosystem

The digital advertising ecosystem has often been portrayed with excessively complex diagrams featuring hundreds of logos and arrows indicating multiple flows and directions.

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09 May

Mobile native ad formats: New best practice guidelines

The Mobile Marketing Association (MMA) has launched guidelines for mobile native ad formats, attempting to bring some conformity to the growing mobile advertising space.

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Digital Marketing 101 for Start Ups & Small Businesses

AdTech Hub Digital Marketing 101 for Small Businesses and Start Ups

About AdTech Hub

AdTech Hub is a Quantitative Digital Marketing & Programmatic Online Advertising Boutique Agency in Los Angeles