Paid Search

You are here

Error message

  • Notice: Undefined variable: comment_count in include() (line 107 of /home/adtech/public_html/sites/all/themes/evolve/templates/node/node--article--teaser.tpl.php).
  • Notice: Undefined variable: comment_count in include() (line 107 of /home/adtech/public_html/sites/all/themes/evolve/templates/node/node--article--teaser.tpl.php).
  • Notice: Undefined variable: comment_count in include() (line 107 of /home/adtech/public_html/sites/all/themes/evolve/templates/node/node--article--teaser.tpl.php).
  • Notice: Undefined variable: comment_count in include() (line 107 of /home/adtech/public_html/sites/all/themes/evolve/templates/node/node--article--teaser.tpl.php).
  • Notice: Undefined variable: comment_count in include() (line 107 of /home/adtech/public_html/sites/all/themes/evolve/templates/node/node--article--teaser.tpl.php).
  • Notice: Undefined variable: comment_count in include() (line 107 of /home/adtech/public_html/sites/all/themes/evolve/templates/node/node--article--teaser.tpl.php).
06 Jan

Bing Now Powers AOL Search: What Advertisers Need To Know

The move is now official: Bing has taken over serving search results and ads for AOL from Google. Initially announced in June 2015, the 10-year deal affects all AOL search traffic worldwide and on all devices.

Read More
05 Jan

Making the Most Of Google Analytics Audiences Within Your Search Campaigns

Search marketers, have you been using Google Analytics in conjunction with Remarketing Lists for Search Ads? If not, columnist Laura Collins is here to explain the benefits.

Read More
29 Dec

5 Essential Search Trends That Will Impact Online Revenue In 2016

What will search marketers need to focus on in the coming year to stay ahead of the curve? Columnist Jim Yu explores five trends to keep an eye on.

Read More
22 Dec

Google Says Search Intent Matters More for Marketers Than Users' Identity

If anyone has a stake in keeping you searching, it's Google. So it make sense that the company's focusing at least as much on learning what users want as it is on who they are.

Read More
04 Dec

Are Paid & Organic Distinct Channels? Not So Fast.

Search marketing channels are often both data-driven and siloed, but contributor Andrew Goodman notes that clients don't necessarily see it that way. To improve performance, he says, we must understand the greater picture.

Read More
04 Dec

5 Things New Advertisers Need to Know About Google AdWords Campaign Settings

Google’s default settings often aren’t as advantageous as one might think. Columnist Aaron Slusky explains which settings you may want to change.

Read More

Pages

Digital Marketing 101 for Start Ups & Small Businesses

AdTech Hub Digital Marketing 101 for Small Businesses and Start Ups

About AdTech Hub

AdTech Hub is a Quantitative Digital Marketing & Programmatic Online Advertising Boutique Agency in Los Angeles