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25 Aug

Amazon Text Ads: To Do or Not To Do?

If you hadn't heard already, Amazon now has a Text Ad unit that's now available to all Seller Central account holders. What's interesting is that though Amazon has had this particular ad unit for some time, the e-commerce giant changed how it's powered and who powers it.

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21 Aug

SEM - Paying for web traffic. What, why, how?

SEM, or search engine marketing is the 'big brother' to SEO. If you've considered getting your business online, you're sure to have heard of it...but what exactly is SEM? How does it work? Most of all, is it worth paying to make sure your business generates web traffic?

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21 Aug

What’s In a Keyword? 5 Essential Strategies to Streamline Your PPC Campaigns

It’s important to review, analyze, and refresh your keywords. However, this can be tricky when you are managing multiple paid search accounts or very large ones. And over time, with the addition and removal of keywords and ad groups, we need to do some house cleaning.

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20 Aug

The 10 Most Expensive Paid Search Keywords

All of the 10 most expensive paid search keywords are related to mesothelioma, a cancerous tumor that is at the center of many asbestos-related lawsuits, according to a recent report from Adgooroo.

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18 Aug

18 Pay Per Click Mistakes That Are Costing You Big Time

Pay Per Click Marketing is one of the most cost effective methods of increasing sales, traffic and leads that come your way.

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Digital Marketing 101 for Start Ups & Small Businesses

AdTech Hub Digital Marketing 101 for Small Businesses and Start Ups

About AdTech Hub

AdTech Hub is a Quantitative Digital Marketing & Programmatic Online Advertising Boutique Agency in Los Angeles