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23 Aug

THE PROGRAMMATIC-ADVERTISING REPORT: Mobile, video, and real-time bidding drive growth in programmatic

The embrace of programmatic ad-buying tools is fueling a dramatic uptick in the share of digital ads sold through programmatic platforms, particularly those focused on real-time bidding or RTB.

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17 Aug

The Rise of Video: 8 Tips to Boost Your Site’s SEO With Video

Columnist Wesley Young takes a look at the Local Search Association's latest research on how consumers respond to video ads -- and how local businesses can take advantage of this effective marketing tool.

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24 Jun

Direct Response Video Advertising: Best Practices For Social Media

Are you finally making the leap into video advertising on social channels? Columnist Andrew Waber offers these tips on how to maximize the performance of your campaigns.

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21 Jun

5 Tips for Better Corporate Video Viewability

Google recently conducted a study to better understand video ad viewability. Yes the study is based on online video advertising but there’s not much difference when it comes to corporate video production and it’s viewability on your website.

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18 Jun

As Real-Time Marketing ROI Increases, Spending Follows

Marketers have embraced real-time marketing (RTM) to reach a multitude of goals, and their efforts aren’t just limited to social media. Recent research finds that real-time marketers are funneling more money toward such tactics, and they’re reaping the benefits.

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02 Jun

Social Video Chart: Your At-A-Glance Guide To 7 Major Platforms

A side-by-side feature comparison of the seven major social video players -- YouTube, Facebook, Twitter, Instagram, Vine, Snapchat and Tumblr.

Online video is … so hot right now.

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Digital Marketing 101 for Start Ups & Small Businesses

AdTech Hub Digital Marketing 101 for Small Businesses and Start Ups

About AdTech Hub

AdTech Hub is a Quantitative Digital Marketing & Programmatic Online Advertising Boutique Agency in Los Angeles