There are 2.4 billion conversations about brands every day. Get social, hang where your customers hang out! Boost your social presence. Social Media marketing is more than a buzzword disrupting relationship marketing and is more than nice-looking profiles.
Your Business is Social. Your prospects and clients spend more time on social media than ever. There are many social media channels, Social Networks recently past 2 billion users. Social media marketing is about building relationships. Prospects and Customers connect with your brand on a personal, authentic and emotional level.
3/4 of consumers expect to find small businesses on social media. Small businesses that fail to integrate the social network into their marketing plans are taking a big risk.
Social Media significantly contributes to brand awareness & positioning by delivering your Messaging. A great social media presence creates lasting impressions on prospects, customers, vendors and partners. Grow your network, and make sure you stand out from the crowd.
The Social media world in many ways is a reflection of the street. Carry online your off-line social skills: friendliness, trustworthiness, politeness, professionalism, restraint, attention and a smile.
Advertisers will spend $23 billion on paid media to reach consumers on social networks this year, 33 more than in 2014. Facebook dominates the paid social advertising landscape, of course, for now. In many cases, social media is the ideal channel for brand awareness campaigns. Social Networks in general and Facebook in particular, are also great platform for nurturing lead generation.
We’re far more likely to buy something if it comes with a friend’s endorsement. According to Nielson, 92% of consumers around the world say they trust recommendations above all other forms of advertising. Nothing beats peer recommendations, even stronger than online reviews.
Manage your brand reputation by leveraging the strength of positive word of mouth. Engage and tap into the two-way brand conversations happening now. Spark the conversation about your brand. Build strong client relationships. Cultivate loyal brand advocates
Blogger outreach can definitely amplify your reach.
Gather insights about your most valuable audiences. Eavesdrop on sentiment toward your brand, products and services. Reach out to develop relationships with relevant authorities, community leaders and influencers.
Facebook analytics provides a tremendous amount of analytics, of which Page Likes, Post Reach, Post Engagement are only the very tip of the iceberg.