COVID-19 crisis brings CDP vulnerabilities to the forefront
Current remote working conditions may result in a higher likelihood of problems with [...]
Google Reveals How Search Behavior Has Changed During COVID-19 Pandemic
Google has published data on recent search trends, revealing the top 5 ways [...]
Platform Trends and Responses to COVID-19
CREATING AN OUTLET FOR VETTED AND CURATED CONTENT During this time of crisis, [...]
The State of Programmatic in COVID-19 Times
Welcome to the new normal, where businesses across the globe experience the impact [...]
CPMs Take A Hit, But Programmatic Auctions Have Healthy ROAS – For Now
While the increased digital media supply caused by the pandemic has prompted CPMs [...]
COVID-19 and its impact on ad spend
Ad spend declines up to 50% are expected across all channels. A quick [...]
SEO & COVID-19: 3 Areas of Enterprise to Focus on Right Now
As it continues to spread and take hold in various regions, COVID-19 leaves [...]
Key insights: COVID-19 continues to impact consumer behavior, marketing spend and the marketing mix
We have compiled various stats, facts and insights into what is happening in [...]
What should you expect from a B2B marketing automation platform?
If you're in the market for a B2B Marketing Automation platform, here's how [...]
How SEO and PPC strategies can work together to drive business goals
PPC and SEO are often handled separately. However, by combining these two tactics, [...]