Keyword Stemming: Is It A Google Ranking Factor?
Keyword stemming is said to be beneficial for search rankings. But is it [...]
7 Predictions For Marketing Technology In 2022
John Koetsier, Senior Contributor Privacy is the number one most important technology, topic, [...]
NBCUniversal’s new advertising platform streamlines first-party data across portfolio
Peter Adams, Reporter Dive Brief: NBCUniversal unveiled a new solution that unifies first-party [...]
From CTV to Programmatic Product Placements: Marketing Trends to Embrace in 2022
Covid-19 restrictions and new privacy regulations made brands and advertisers reevaluate traditional strategies [...]
3 disruptive trends that will shape marketing in 2022
The world let out a collective sigh of relief when 2021 arrived. We congratulated [...]
Google Points To These Marketing Trends For 2022
There were three major changes identified in searches throughout 2021. Some will stick [...]
Li Jin on the future of the creator economy
Shared ownership and control of online platforms is the way forward Nov 8th [...]
Getting started with building an audience in the creator economy
Getting started with building an audience in the creator economy Taylor Hatmaker@tayhatmaker / 10:09 AM [...]
How Product Placement Works
Product Placement has been around at least since Jules Verne mentioned commercial maritime [...]
YouTube Makes Its Ads on Connected Television Platforms Shoppable
The Google-owned video site extended its video action campaigns to CTV Early tests [...]